AA Cars Partnership Boosts Trust and Sales in the Motor Trade

In a spirited venture to restore consumer faith and invigorate the UK car market, car dealer news has lately been abuzz with developments aiming to counter the outdated stereotypes that have long plagued the industry.

Gearing towards cultivating a climate of trust and reliability, the reputable Chartered Trading Standards Institute has given a hearty nod of approval to the innovative AA Cars Standards, a comprehensive six-step customer service charter designed to bolster dealer support whilst simultaneously instilling a renewed sense of trust and confidence in potential buyers navigating the used car market.

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This laudable initiative promises to be a breath of fresh air in motor trade news, presenting a golden opportunity for dealers to stand head and shoulders above the competition, consequently enjoying a noticeable upturn in business profitability.

As per a recent online poll orchestrated by Yonder, a significant majority, precisely 88% of 12,545 AA member drivers, voiced a stronger sense of confidence in procuring a used car from a dealership endorsed by an independent entity such as the Trading Standards, compared to one that hasn't procured such accreditation.

As participating dealers align with the AA Cars Standards, they undertake a solemn pledge to provide a plethora of guarantees to their clientele. These assurances encompass offering a minimum of six months' MOT on all vehicles, facilitating customer test-drives, welcoming pre-purchase vehicle inspections, ensuring the optimal condition of every vehicle, and promising a seamless collaborative experience with the AA Cars team to address any concerns post-purchase.

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Such affiliations have not only opened doors to an exclusive clientele through advertisement opportunities on the AA Cars website but also have augmented brand visibility and conversion rates, courtesy of novel point-of-sale and digital branding initiatives.

A testament to this burgeoning success is echoed by Geoff McKenna, a partner at Stockport Car Supermarket, who enthusiastically shares the boon his establishment has experienced since integrating the AA Cars partnership into their operations. Notably, this collaboration has significantly enhanced their sales pitch and client trust, evidenced by a surge in successful leads and nationwide car sales.

In essence, this progressive partnership serves as an emblem of quality and trust, steering potential buyers to your forecourt with a renewed faith in the integrity and reliability of accredited dealerships. It’s a vibrant chapter in car dealer news, steering the sector towards a future marked by customer satisfaction and mutual trust.

Please read the original article on cardealermagazine.co.uk.



source http://autoengage.co.uk/home-page-9252-9795-4532/b/aa-cars-partnership-boosts-trust-and-sales-in-the-motor-trade

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