Get Ready For Google Vehicle Ads

"Discover how Google's upcoming vehicle ads will revolutionize the UK motor trade, providing targeted, cost-effective advertising for dealerships and manufacturers." Get Ready For Google Vehicle Ads

source http://autoengage.co.uk/home-page-9252-9795-4532/b/get-ready-for-google-vehicle-ads

Comments

Post a Comment

Popular posts from this blog

UK Government Stands Firm Against Reinstating EV Grants

Image
In a detailed review conducted by the House of Lords regarding strategies to boost electric vehicle (EV) adoption, several key recommendations were made to the UK government, including the reinstatement of the plug-in car grant (PiCG). The report entitled "EV Strategy: Rapid Recharge Needed" also suggested reducing VAT discrepancies between public and home charging stations and introducing a range of fiscal incentives to make electric vehicles more appealing to consumers. However, the government's response to this report has been underwhelming for proponents of faster EV adoption. It rejected the idea of bringing back the previously discontinued PiCG, which had initially provided significant purchase price reductions for new EV buyers since its introduction in 2011. The grant, which decreased from £5,000 per vehicle to £1,500 before its cessation in 2022, was deemed less impactful compared to other existing incentives like company car tax benefits, despite the early ...
Read more

Swansway Director Criticises Cazoo's Failed Business Model

Image
Scathing Review of Cazoo by Swansway's Peter Smyth Peter Smyth, director at Swansway, provided a critical analysis of Cazoo and its founder Alex Chesterman during a recent Car Dealer Podcast episode. Smyth labelled Cazoo’s business model as fundamentally flawed, describing the company’s initial plans as unrealistic and fictional. In a candid discussion on the Car Dealer Podcast, sponsored by JATO, Swansway director Peter Smyth gave a harsh critique of Cazoo, the once-promising used car dealer now in administration, and its founder, Alex Chesterman. Smyth, who previously featured in a 2022 special film on Cazoo, highlighted several issues with Cazoo's business model and Chesterman's approach, attributing their downfall to these flaws. Cazoo's Unrealistic Ambitions Smyth began by dismissing Cazoo's initial prospectus as "a work of complete fiction," likening it to a fantasy novel by JK Rowling. He criticised Chesterman's bold claims, including the am...
Read more

Car Dealer Podcast Edition 129

Image
In a recent edition of the Car Dealer Podcast, hosts Jon Reay and James Baggott, accompanied by Pete Withers from AutoEngage, delve into a rich assortment of topics vital to the motor trade. From Carwow's financial results to Sytner's remarkable profits, and even an intriguing segment on brain scanning, the episode is brimming with insightful discussions. A pivotal point of conversation was the electric car regulation, rekindled not just by James’ ongoing issues with EV chargers, but also due to the Labour party's commitment to reinstating the 2030 deadline for electric vehicle adoption. Withers shed light on the ramifications of the Zero Emission Vehicle (ZEV) mandate, highlighting the potential fines for manufacturers missing their targets, and how these costs might trickle down to the dealers. He expressed concern that pushing the deadline back to 2035 could lead to complacency among consumers, potentially making it more challenging for dealers to 'sell more cars...
Read more