In an enlightening piece from cardealermagazine.co.uk , motor traders are encouraged to gear up for a significant surge in used car searches post-Christmas Day, a trend backed by data from Motors. Since 2018, this period has consistently shown a notable increase in consumer interest, a valuable insight for dealers aiming to sell more cars. The data, meticulously analysed by Motors, indicates a lull in used car searches from late November until Christmas Day. However, the festive season's conclusion marks a sharp turnaround. Boxing Day alone witnesses a 38% increase in searches compared to Christmas Day, with a further 20% rise from Christmas Eve's figures. The crescendo of activity peaks on December 27th, with searches skyrocketing to 67% above Christmas Day levels and 46% higher than Christmas Eve. This trend is not just a fleeting post-Christmas phenomenon. The momentum builds steadily through to New Year's Eve, dips briefly, and then resumes its upward trajectory
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